News Central

Bell & Ross continues its international development strategy by launching a new retail store in Hong Kong, bringing the total number of Asian boutiques opened since 2010 to five.

Bell & Ross Opens a New Boutique in Hong Kong

Over one million square feet of pure shopping bliss, the center was designed by world-renowned architect Benoy. Subtly themed after the five Chinese elements, Elements also brings together some of the world's best Asian and Western cuisine.

The boutique reflects the identity and principles that characterize Bell & Ross watches:  pure lines and timeless elegance.  High-gloss black showcases combined with precious wood panels set the tone, an ambience both modern and intimate.

  
This new opening is clearly an important strategic step in the brand's history, confirming its dynamic international growth.