News Central

New York, March 30, 2015 – Swiss luxury watch manufacturer IWC Schaffhausen celebrates the world of filmmaking for the third year as the Oficial ‘Festival-Time’ Partner of the Tribeca Film Festival® in New York. To honor the festival and support its nonprofit affiliate, Tribeca Film Institute (TFI), IWC will auction a unique timepiece – the Portofino Monopusher Edition “TRIBECA FILM FESTIVAL 2015” Unique Piece – and therewith introduces a new complication to the company’s watch collection portfolio. The special online-only auction will take place from April 1 to April 10, 2015, with Christie’s, the world’s leading art business.

IWC SHAFFHAUSEN'S UNIQUE TRIBUTE TO THE TRIBECA FILM INSTITUTE

PORTOFINO MONOPUSHER EDITION "TRIBECA FILM FESTIVAL 2015" UNIQUE PIECE

“For many years now, we have had a passion for cinema. Every filmmaker tells a story with their films, and at IWC, storytelling is in our DNA,” says Georges Kern, CEO of IWC Schaffhausen. “Tribeca Film Institute has proved year in and year out to be one of the world’s premier charitable organizations when it comes to nurturing and elevating young filmmakers. It is a privilege to be in our third year of our partnership with such a highly regarded institution and a film festival.” As a way of supporting the film industry, its vital young talent, and local storytelling, IWC will again make a donation to Tribeca Film Institute, the nonprofit affiliate of the Tribeca Film Festival, through an auction of a unique timepiece, the Portofino Monopusher Edition “TRIBECA FILM FESTIVAL 2015” Unique Piece (Ref. IW515105).

The watch will be auctioned by Christie’s during an online-only auction from April 1 to April 10, and the entire proceeds will go to support Tribeca Film Institute. The exceptional auction package also includes exclusive VIP access to the Tribeca Film Festival, an invitation to the “For the Love of Cinema” private dinner hosted by IWC Schaffhausen, as well as luxury hotel accommodation in New York City. Interested buyers from all over the globe can bid on the one-of-one timepiece by visiting www.christies.com .

“Christie’s is proud to partner with IWC to offer a one-of-a-kind watch to benefit Tribeca Film Institute. We have a shared passion for quality, design, and fine watchmaking. This is an excellent opportunity to acquire not only an exceptional timepiece, but to also make a difference to the future of a filmmaker,” commented John Reardon, International Head of Christie’s Watches. Tribeca Film Institute is a nonprofit arts organization that supports filmmakers with grants, professional development, and resources, while also helping students to discover film and filmmaking. “TFI is pleased to continue to work with IWC,” says Ryan Harrington, VP of Artist Programs at Tribeca Film Institute. “For the past 2 years, we have seen the proceeds of this auction benefit our filmmakers and look forward to continuing to foster talent by providing them with the necessary means to complete their work.”

A GLOBAL PREMIERE

With the Portofino Monopusher Edition “TRIBECA FILM FESTIVAL 2015” Unique Piece, IWC Schaffhausen will release a new complication in honor of the Tribeca Film Festival. The unique timepiece comes onto the scene destined for an award-winning future. The Portofino Monopusher features an ingeniously designed single push-button mechanism, which is integrated in the crown. Pressing the multi-functional pusher twice starts and stops the chronograph. When it is pushed a third time, all the chronograph hands are reset to zero. The chronograph records times of up to 60 minutes. This newly developed feature is an invaluable addition to IWC’s in-house movements and to the Portofino range. In addition to this, a movement that boasts a power reserve of 192 hours – or precisely 8 days – will no doubt be a source of pleasure to future owners looking to own a piece of movie magic. The timepiece also features a white gold case set against a slate-colored dial with Bordeaux subdials. As in years past, the subdials’ hue is inspired by Hollywood’s iconic red carpet, while the slate-colored dial is inspired by the streets of Tribeca in New York, laden with steel and concrete. The case back bears the logo of the Tribeca Film Festival and the engraved lettering “Unique Piece.” The Portofino Monopusher Edition “TRIBECA FILM FESTIVAL 2015” Unique Piece will be available exclusively through the online auction by Christie’s.

IWC SCHAFFHAUSEN

With a clear focus on technology and development, the Swiss watch manufacturer IWC Schaffhausen has been producing timepieces of lasting value since 1868. The company has gained an international reputation based on a passion for innovative solutions and technical ingenuity. One of the world’s leading brands in the luxury watch segment, IWC crafts masterpieces of haute horlogerie at their finest, combining supreme precision with exclusive design. As an ecologically and socially responsible company, IWC is committed to sustainable production, supports institutions around the globe in their work with children and young people, and maintains partnerships with organizations dedicated to climate and environmental protection.

CHRISTIE'S

Christie’s, the world’s leading art business, had global auction and private sales in 2014 that totaled £5.1 billion / $8.4 billion, making it the highest annual total in Christie’s history. Christie’s is a name and place that speaks of extra- ordinary art, unparalleled service and expertise, as well as international glamour. Founded in 1766 by James Christie, Christie’s has since conducted the greatest and most celebrated auctions through the centuries providing a popular showcase for the unique and the beautiful. Christie’s offers around 450 auctions annually in over 80 categories, including all areas of fine and decorative arts, jewelry, photo- graphs, collectibles, wine, and more. Prices range from $200 to over $100 million. Christie’s also has a long and successful history conducting private sales for its clients in all categories, with emphasis on Post-War & Contemporary, Impressionist & Modern, Old Masters and Jewelry. Private sales totaled £916.1 million ($1.5 billion). Christie’s has a global presence with 53 offices in 32 countries and 12 salerooms around the world including in London, New York, Paris, Geneva, Milan, Amsterdam, Dubai, Zürich, Hong Kong, Shanghai, and Mumbai. More recently, Christie’s has led the market with expanded initiatives in growth markets such as Russia, China, India, and the United Arab Emirates, with successful sales and exhibitions in Beijing, New Delhi, Mumbai, and Dubai.

TRIBECA FILM FESTIVAL

Cutting-edge storytelling for social change in our communities and around the world. Each year, we identify a diverse group of exceptional filmmakers and media artists, then empower them with funding and resources to fully realize their stories and connect with audiences. Further, our education programs empower students through hands- on training and exposure to socially relevant films, offering young people the media skills necessary to be creative and productive global citizens. We are a year-round non-profit arts organization founded by Robert De Niro, Jane Rosenthal, and Craig Hatkoff in the wake of September 11, 2001. For more information please visit www.tribecailm-institute.org

Portofino Monopusher Edition “TRIBECA FILM FESTIVAL 2015” Unique

REF. IW515105

FEATURES

Mechanical chronograph movement – Indexless balance with 4 golden weight screws on the balance rim – Breguet spring – Stopwatch function with minutes and seconds – Small hacking seconds – Date display – Power reserve display – See-through sapphire-glass back

MOVEMENT

IWC-manufactured calibre 59360

Frequency 28,800 A/h / 4 Hz

Jewels 36

Power reserve 8 days (192 h)

Winding hand-wound

WATCH

Materials case in 18-carat white gold, slate-colored dial, rhodium-plated hands and indices, black Santoni alligator leather strap, pin buckle in 18-carat white gold, Bordeaux subdials

Glass sapphire, convex, antireflective coating on both sides