LA Laker's Jeremy Lin is TAG Heuer's newest Brand Ambassador

Mar 13, 2015,14:00 PM
 

A very warm welcome to Jeremy Lin, the new addition to the Tag Heuer family of ambassadors!

 

The Incredible TAG Heuer challenge for Jeremy Lin

 

 

Watch the movie below:

 

 

The angelic smile, youthful visage, powerful physique, and the tricks of the trade of star point guard Jeremy Lin have allowed him to pass with ease the three initiation rites laid down by the Tag Heuer dream team – Cristiano Ronaldo, CR7, three-time winner of the Ballon d’Or, Maria Sharapova, WTA world number two, and Jean-Claude Biver, TAG Heuer CEO and President of the LVMH Watches Division:

 

1. Score a basket with a tennis ball!

2. Show off your football skills!

3. Match TAG Heuer movements with their parts!

 

Lin sports his special edition on his wrist, an Aquaracer watch illuminated with streaks of yellow. Jeremy had these comments about the piece: “I’m excited to introduce my first watch with TAG Heuer. It mirrors me perfectly. It features my logo that has my initials, JL, above my lucky number 7. The 17th minute marker signifies my jersey number.”

 

The twelve-sided bezel, with its six studs and ceramic ring, is enhanced by a discrete yellow thread (the colour of the crystal gasket), with yellow also featuring on the second and minute hands as well as the seams of the strap, with yellow leather trim.  A perfect model for sports lovers, super reliable with a modern, relaxed look. The charcoal grey sunray dial gives a sense of depth to the watch, to impressive effect against the black and yellow strap.

 

Technical details

 

Reference  WAY211F.FC6362

 

Case          316L Steel alternating between a polished and brushed effect – 41mm Diameter

                Uni-directional rotary bezel faceted in black ceramic

                Sapphire crystal

                Jeremy Lin “JL7” logo engraving on the case back

                Screw-in crown

                Watertight to 300 m

 

Movement  Calibre 5 – automatic watch with date window

 

Dial           Charcoal grey with sunray effect

                Date window at 3 o'clock

                Hand-applied faceted indexes and appliques in black gold with white Superluminova™

                Yellow minute hand with white Superluminova™

                Yellow second hand with white Superluminova™ tip

                Yellow marker at the 17th minute, homage to Jeremy Lin’s jersey

                Magnified date window at three o’clock

Strap         Black nylon with yellow top stitching and yellow leather trim

                Deployant buckle engraved with the TAG Heuer logo

 



  This message has been edited by AnthonyTsai on 2015-03-13 14:02:29


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