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Jaeger-LeCoultre pursues its commitment alongside UNESCO
Since 2008, the Manufacture Jaeger-LeCoultre has committed itself to supporting UNESCO in preserving marine sites. This year, Jaeger-LeCoultre and UNESCO have chosen a symbolic date – April 22nd 2014, the International Earth Day – to release a new video titled Oceans: the Heart of our Planet – that emphasises oceans’ importance for human life.
The partnership with UNESCO In order to raise worldwide public awareness regarding the defence and protection of marine sites and to provide support to this environmental cause, the Manufacture has been involved since 2008 in a partnership with the UNESCO World Heritage centre.
Through the World Heritage Marine Programme, Jaeger-LeCoultre is contributing to the protection of the 46 marine sites that enjoy the highest internationally recognised conservation status thanks to their inscription on the UNESCO World Heritage List. Jaeger-LeCoultre also provides immediate financial backing for UNESCO to support the daily activities conducted among the crown jewels of the world’s oceans. In recent years, Jaeger-LeCoultre has notably made several donations to the exceptional Fernando de Noronha marine site in Brazil, to the Tubbataha reef in the Philippines, and to the Malpelo fauna and flora sanctuary, all of which have enabled the implementation of regular monitoring programmes aimed at evaluating the state of conservation of these exceptional marine treasures and in combating illegal fishing practices.
The World Heritage Marine Programme
Launched in 2005, the World Heritage Marine Programme aims to establish effective conservation of existing and potential marine areas of Outstanding Universal Value to make sure they will be maintained and thrive for generations to come.
Today, out of around 6,000 marine protected areas (MPAs) on the planet, 46 enjoy the highest internationally recognised status for conservation by appearing on the UNESCO World Heritage list. They represent the Crown Jewels of the Ocean, a network of selected marine sites equipped with an effective management system serving to protect their exceptional universal value and based on the highest standards of modern best practice.
Results achieved to date
Between 2009-2012, the Tides of Time partnership with Jaeger-LeCoultre and the International Herald Tribune, along with the additional support of the Government of Flanders (Belgium), enabled the World Heritage Centre to lay the foundations for a solid future for its Marine Programme. Since 2009, the Centre has:
• Doubled the marine area protected under the 1972 World Heritage Convention: the World Heritage List now covers by surface 20% of all the world’s Marine Protected Areas;
• Established a substantial marine World Heritage site managers community by pooling their wealth of expertise and management successes through a web-based forum and bi-annual meetings where concrete results are shared and communicated;
• Developed science-based guidance to support States Parties in nominating new potential marine World Heritage sites and help sites implement the latest management tools and technologies;
• Achieved unprecedented recognition for the largely unexplored potential of the 1972 World Heritage Convention for ocean conservation among NGOs and the wider public;
• Launched a roadmap to scale up the management capacity of the marine World Heritage sites and prepare them to cope with increasingly complex and challenging ocean environments;
• Started new projects to develop twinning arrangements between marine sites to work jointly on conservation challenges, particularly in the Banc d’Arguin, the Wadden Sea, the Phoenix Islands, Papahanaumokuakea, Tubbataha and the Great Coral Reef.
The partnership with UNESCO In order to raise worldwide public awareness regarding the defence and protection of marine sites and to provide support to this environmental cause, the Manufacture has been involved since 2008 in a partnership with the UNESCO World Heritage centre.
Through the World Heritage Marine Programme, Jaeger-LeCoultre is contributing to the protection of the 46 marine sites that enjoy the highest internationally recognised conservation status thanks to their inscription on the UNESCO World Heritage List. Jaeger-LeCoultre also provides immediate financial backing for UNESCO to support the daily activities conducted among the crown jewels of the world’s oceans. In recent years, Jaeger-LeCoultre has notably made several donations to the exceptional Fernando de Noronha marine site in Brazil, to the Tubbataha reef in the Philippines, and to the Malpelo fauna and flora sanctuary, all of which have enabled the implementation of regular monitoring programmes aimed at evaluating the state of conservation of these exceptional marine treasures and in combating illegal fishing practices.
The World Heritage Marine Programme
Launched in 2005, the World Heritage Marine Programme aims to establish effective conservation of existing and potential marine areas of Outstanding Universal Value to make sure they will be maintained and thrive for generations to come.
Today, out of around 6,000 marine protected areas (MPAs) on the planet, 46 enjoy the highest internationally recognised status for conservation by appearing on the UNESCO World Heritage list. They represent the Crown Jewels of the Ocean, a network of selected marine sites equipped with an effective management system serving to protect their exceptional universal value and based on the highest standards of modern best practice.
Results achieved to date
Between 2009-2012, the Tides of Time partnership with Jaeger-LeCoultre and the International Herald Tribune, along with the additional support of the Government of Flanders (Belgium), enabled the World Heritage Centre to lay the foundations for a solid future for its Marine Programme. Since 2009, the Centre has:
• Doubled the marine area protected under the 1972 World Heritage Convention: the World Heritage List now covers by surface 20% of all the world’s Marine Protected Areas;
• Established a substantial marine World Heritage site managers community by pooling their wealth of expertise and management successes through a web-based forum and bi-annual meetings where concrete results are shared and communicated;
• Developed science-based guidance to support States Parties in nominating new potential marine World Heritage sites and help sites implement the latest management tools and technologies;
• Achieved unprecedented recognition for the largely unexplored potential of the 1972 World Heritage Convention for ocean conservation among NGOs and the wider public;
• Launched a roadmap to scale up the management capacity of the marine World Heritage sites and prepare them to cope with increasingly complex and challenging ocean environments;
• Started new projects to develop twinning arrangements between marine sites to work jointly on conservation challenges, particularly in the Banc d’Arguin, the Wadden Sea, the Phoenix Islands, Papahanaumokuakea, Tubbataha and the Great Coral Reef.
Press Release
This message has been edited by Kong on 2014-04-22 06:27:11
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Jaeger-LeCoultre pursues its commitment alongside UNESCO
Since 2008, the Manufacture Jaeger-LeCoultre has committed itself to supporting UNESCO in preserving marine sites. This year, Jaeger-LeCoultre and UNESCO have chosen a symbolic date April 22nd 2014, the International Earth Day to release a new video t...
