HUBLOT signs with the NFL Dallas Cowboys Football Team

Aug 26, 2014,06:25 AM
 

August 26, 2014 (Dallas, Texas) - Hublot announced today an exclusive partnership with the Dallas Cowboys, making the Swiss luxury watch brand the Official Luxury Watch & Timekeeper of America’s legendary football team. Hublot CEO Ricardo Guadalupe joined together with Dallas Cowboys owner and General Manager Jerry Jones in Dallas, TX last night to kick off the start of an exciting multi-year partnership, as the two iconic brands fuse the worlds of luxury and sports.

 

 

TOUCHDOWN!!! – HUBLOT SIGNS WITH AMERICA’S

FAMED DALLAS COWBOYS FOOTBALL TEAM.

 

·         True to its motto: Be unique, Be the first, Be different, Hublot is the first luxury brand to enter the world of US Football!

 

·         Hublot was the first luxury brand to embrace the world of football (soccer) in 2007 and is now Official Timekeeper of the FIFA World Cup giving the brand exceptional global visibility.

 

·         Hublot was historically the first luxury brand to embrace the world of US basketball in 2011 when signed with the Miami Heat and the Los Angeles Lakers. Also leading the way in motoracing with its Official Timekeeper of Formula One racing and now Official Timekeeper of Ferrari worldwide.

 

·         By signing the Dallas Cowboys, Hublot CEO Ricardo Guadalupe welcomes a legendary US football team into the select fold of Hublot Ambassadors, all legends in their own time and discipline: the fastest human Usain Bolt; The King Pelé, the legendary Depeche Mode music band, the Bayern Munich and the Paris Saint-Germain football clubs, the prestigious Oceanographic Museum of Monaco, Ferrari and the FIFA to name just a few.

 

 

 

 

 

 

 

The Dallas Cowboys are among the most famed football franchises in the world, boasting five Super Bowl Championships since its inception into the NFL in 1960, and sharing a record for having made the most appearances in the Super Bowl.

 

Hublot is celebrating this partnership by launching three custom, limited edition, Dallas Cowboys-branded timepieces, inspired by the teams iconic Blue and Silver. Celebrating the Cowboys Five (5) Super Bowl wins, the famed Cowboy star can be found on the “5” of each model, with the woman’s piece boasting star set in diamonds. The Timepieces will be sold exclusively in the Dallas market – both at Hublot’s Dallas boutique and a newly minted pop-up location in the Cowboys’ Owner’s Lounge at AT&T Stadium, perhaps the most exclusive location in professional football. Through this partnership, Hublot is now the naming rights partner of the VIP parking entrance; Hublot clocks will adorn the stadium walls, while the HD jumbotrons above the field will feature a Hublot clock for the pre-game countdowns at all home games.

 

Ricardo Guadalupe, CEO of Hublot, shared : “Collaborating with an iconic team like the Dallas Cowboys felt like a natural addition to our ever-growing platform of unique and exciting partnerships across the world, which also includes the Miami Heat, Los Angeles Lakers, Bayern Munich, FIFA, and international football God Pelé to name a few. The Dallas Cowboys are an American institution; they are the world’s favorite football team. At Hublot, we strive to Be First, Be Different, and Be Unique. We have a long-standing history with the world of professional sports! We were the first luxury brand to enter the game of football (soccer) as well as NBA with the Miami Heat, and we are thrilled to become the first luxury brand to ever partner with an American football team.”

 

"The Dallas Cowboys are proud to partner with such a prestigious brand as Hublot,” said Dallas Cowboys Executive Vice President and Chief Brand Officer Charlotte Jones Anderson. “Hublot shares our vision for passion, innovation and style. I know of no better way to enter into the world of international luxury brands than through this unique and extraordinary venture with Hublot watches."

 

The launch event was highlighted by Cowboys Star Players and newly anointed Hublot friends of the brand, including Cowboys Tight End Jason Witten, Running Back DeMarco Murray, Offensive Tackle Tyron Smith, Wide Receiver Dez Bryant, Linebacker Sean Lee, and Head Coach Jason Garrett, who participated in unveiling the special timepiece collection designed by Hublot & the Jones Family. Guests caught a “sneak peek” at the upcoming football season from the Jones family and players, and were able to pre-order the numbered limited edition pieces, due to hit stores in time for the Cowboys’ annual Thanksgiving Day Game and the Holiday season. All three editions are packaged in a watch box inspired by the luxurious AT&T Stadium and include a signed Mini Helmet for diehard fans.

 

The NFL (National Football League) is the most popular American football league with the highest average attendance of any sports league in the world; its championship game, the Super Bowl ranks among the most-watched club sporting events in the world. Football is most popular sport in the United States with greater popularity the the Basketball, Hockey, and Baseball combined. Each weekend, NFL games average 25 million viewers and consistently lead all Primetime television.

 

TECHNICAL SPECIFICATIONS OF THE WATCHES

 

CLASSIC FUSION DALLAS COWBOYS

Reference

525.NX.0179.LR.DCW14 – Limited edition of 50 numbered pieces

 

Case

"Classic Fusion" - Diameter 45 mm

Polished titanium with satin-finished

Bezel Polished and Satin-finished titanium

 

Crown

Polished titanium, with Hublot logo

 

Push-buttons

Titanium polished at 2 o’clock

Titanium polished at 4 o’clock with “Cowboys” engraved

 

Crystal

Sapphire with anti-reflective coating on both faces

 

Case-back

Titanium, satin-finished – “Cowboys, Special Edition”, 50 NUM engraved

Sapphire crystal with interior anti-reflective treatment

 

Water resistance

10 ATM or approximately 100 meters

 

Dial

Sapphire with appliques and rhodium counter ring

“Star” applique at 5 o’clock

Blue transfers, silver powdered

 

Hands

Faceted, polished, rhodium

Blue second hand, rhodium blue lacquered

 

Movement

HUB 1155 Automatic mechanical Aero Hublot chronograph

 

No. of components

207

 

Jewels

60

 

Power reserve

Approx.42 hours

 

Strap

Black alligator leather stitched onto black rubber with deployant buckle in Steel

 

 

CLASSIC FUSION LADIES DALLAS COWBOYS

Reference 541.CN.1170.LR.1204.DCW14 – Limited edition of 50 numbered pieces

Case "Classic Fusion" - Diameter 42 mm

Polished, satin-finished ceramic

Bezel Polished titanium set with 42 diamonds (1.35 ct)

Crown Polished titanium, with Hublot logo

Push-buttons Polished titanium at 2 o’clock

Polished titanium at 4 o’clock with “Cowboys” engraved

Crystal Sapphire with anti-reflective coating on both faces

Case-back Polished, satin-finished steel

“Cowboys – Special Edition” 50 NUM engraved

Water resistance 10 ATM or approximately 100 meters

Dial Black “Star” appliques at 5 o’clock, rhodium, set with diamonds (0.02 ct)

Hands Faceted, polished, rhodium, polished, rhodium Second hand

Movement HUB 1153 Automatic mechanical chronograph

No. of components 155

Jewels 35

Power reserve Approx 42 hours

Strap Black alligator leather stitched onto black rubber

Clasp Deployant buckle in Black PVD Steel, polished and satin-finished

 

KING POWER DALLAS COWBOYS

Reference 703.CI.1179.LR.DCW14 – Limited edition of 50 numbered pieces

Case "King Power" - Diameter 48 mm in micro-blasted black ceramic

Bezel Micro-blasted Black ceramic

Crystal Sapphire with anti-reflective coating on both faces

Case-back Micro-blasted black ceramic “Cowboys – Special Edition” 50 NUM engraved

Crown Satin-finished Black PVD titanium with blue rubber insert

Push-pieces Satin-finished Black PVD titanium with blue rubber insert

Water resistance 10 ATM or approximately 100 meters

Dial Black “Star” applique at 5 o’clock, rhodium Blue transfers, silver powdered

Movement Caliber HUB4100, Mechanical chronograph with automatic winding and central seconds hand.

Small seconds at 9 o'clock

No. of components 252

Jewels 27

Power reserve Approx.42 hours

Strap Black rubber, black alligator, black stitching

Clasp Micro-blasted Black PVD titanium or Micro-blasted black PVD Steel deployant buckle

 

 

About Hublot

"Hublot? A different way to progress" say those who know this unique Swiss luxury watch company, where each and every moment moves forward to create the future at breathtaking speed. A dream, initiated and developed by Hublot's Chairman Jean-Claude Biver with CEO, Ricardo Guadalupe, these two men are responsible for turning the Hublot brand into a genuine success story in which the Big Bang, King Power, Classic Fusion and Manufacture Pieces represent the symbols of a constantly evolving tradition. From watch complications and revolutionary materials (the world first unscratchable 18K Magic Gold) to world class collaborations such as FIFA World Cup™ and Ferrari, Hublot characterizes itself through the "Art of Fusion" philosophy, bringing tradition into the future. On a commercial level, the network of approved retailers has grown rapidly and currently stands at 750 points of sale and more than 70 exclusive boutiques around the world (Geneva, Cannes, Saint-Tropez, Paris, London, Berlin, Moscow, Dallas, New York, Bal Harbour, Boca Raton, Palm Beach, Beverly Hills, Las Vegas, Atlanta, Orlando, Houston, Singapore, Shanghai, Beijing, Hong Kong, Dubai, Abu Dhabi, Kuala Lumpur, Ginza...). For more information, visit www.hublot.com m



































This message has been edited by AnthonyTsai on 2014-08-26 06:25:50


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