AnthonyTsai
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Longines is Official Timekeeper of Breeders’ Cup World Championships
Longines is proud to announce that it is now the Official Partner, as well as Official Timekeeper and Watch of the Breeders’ Cup World Championships. The Swiss watch brand will also be the Title Partner of two of its highlights, namely the Longines Breeders’ Cup Distaff race on Friday, October 31 and the Longines Breeders’ Cup Turf race on Saturday, November 1. In keeping with the brand’s motto that ‘elegance is an attitude’, Longines will welcome to the event its Ambassador of Elegance Simon Baker on Saturday and organise on both race days the Longines Prize of Elegance awarded to the most elegant man and woman.
Longines becomes the Official Partner and Timekeeper of the Breeders’ Cup World Championships
The 2014 races will take place on Friday, October 31 and Saturday, November 1 at Santa Anita Park and mark the 31st anniversary of the Breeders’ Cup World Championships. The World Championships are considered by many to be the premier thoroughbred horse racing event of the year, attracting the best horses, breeders, trainers, and owners from across the globe. It has also become the unofficial end of the thoroughbred-racing season, often with the Breeders’ Cup Classic race being one of the deciding factor in the Longines World's Best Racehorse Rankings and the Longines World’s Best Jockey Award.
Longines will also proudly provide its timekeeping services to these exciting races and Longines Conquest Classic watches will be presented to the owner, breeder, trainer, jockey and stable staff of the winning horse in the Longines Breeders’ Cup Distaff race, the Longines Breeders’ Cup Turf race and the Breeders’ Cup Classic race. The Swiss watch brand will have a prominent presence throughout Santa Anita Racetrack with branded clocks and banners decorating the course.
In keeping with the brand’s motto that ‘elegance is an attitude’, Longines will welcome to the event its Ambassador of Elegance Simon Baker and organise the Longines Prize of Elegance competition on Friday, October 31 and Saturday, November 1 to celebrate the iconic style of the Breeders’ Cup World Championships. With the help of celebrity judges, Longines will choose the most elegant man and woman and award them each with a magnificent Longines watch.
About LONGINES
Longines has been based at Saint-Imier, Switzerland, since 1832. It has generations of experience as the official timekeeper at world championships and as a partner of international sports federations. Longines is a member of The Swatch Group S.A., the world’s leading manufacturer of horological products. With an excellent reputation for creating refined timepieces, the brand, whose emblem is the winged hourglass, has outlets in over 140 countries.
About Breeders’ Cup
The Breeders’ Cup administers the Breeders’ Cup World Championships, Thoroughbred racing’s year-end Championships. The Breeders’ Cup also administers the Breeders’ Cup Challenge qualifying series, which provides automatic starting positions into the Championships races. The 2014 Breeders’ Cup World Championships, consisting of 13 (grade I) races and purses totaling $26 million, will be held Oct. 31-Nov. 1 at Santa Anita Park in Arcadia, Calif., and will be televised live by the NBC Sports Group. Breeders’ Cup press releases appear on the Breeders’ Cup Web site, www.breederscup.com . You can also follow the Breeders’ Cup on social media platforms Facebook, Twitter and YouTube
This message has been edited by AnthonyTsai on 2014-10-24 09:18:28
