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MONTBLANC Inaugural Black & White Week in South East Asia
SINGAPORE, 9th APRIL 2014 – Montblanc presented its inaugural Black & White Weeks in Singapore at the Vue Privee Art Gallery on 3rd April. The Black & White weeks featured for the first time, the Maison’s full 2014 novelties from writing instruments to watches, leather and accessories.
Hosted by Mr Andreas Boesch, Managing Director of Montblanc South East Asia over two days, guests were treated to a personal and exclusive insight to the 2014 product novelties over a delectable dinner specially created and prepared by renowned chef, Chef Nicola’s Joanny of Restaurant Le Nicola’s.
In his opening address, Mr Boesch recounted his very first Montblanc Meisterstück pen which he bought at the aged of 25 and how this very iconic and timeless writing instrument has become a fine lifetime companion.
“The spirit of Meisterstück withstood the test of time and grew stronger in the 90 years since 1924 to become the fine lifetime companion for every successful individual, man or woman. Montblanc continues to stay relevant and true to its heritage through innovation and its exquisite European craftsmanship,” said Mr Boesch.
Guests were invited to preview the Meisterstück 90th Collection comprising a unique selection of sensual leather goods, meticulously crafted timepieces, refined jewellery and not forgetting a new Meisterstück writing instrument collection that will continue the writing legacy of such a timeless icon. While styles come and go, fashion evolves and a culture of smart technology permeates society, the Meisterstück remains unchanged and stays true to its iconic status. Alongside the Meisterstück 90th Collection, guests also previewed upcoming launches ranging from watches; writing instruments; leather and accessories.
Heritage, quality craftsmanship, relevance through innovation and continuity – these are the proud values of Montblanc. For 90 years, building on its heritage, the Meisterstück not only ranks among the world’s most famous luxury icons, but today it continues to assert Montblanc’s savoir-faire and a symbol of success.
Hosted by Mr Andreas Boesch, Managing Director of Montblanc South East Asia over two days, guests were treated to a personal and exclusive insight to the 2014 product novelties over a delectable dinner specially created and prepared by renowned chef, Chef Nicola’s Joanny of Restaurant Le Nicola’s.
In his opening address, Mr Boesch recounted his very first Montblanc Meisterstück pen which he bought at the aged of 25 and how this very iconic and timeless writing instrument has become a fine lifetime companion.
“The spirit of Meisterstück withstood the test of time and grew stronger in the 90 years since 1924 to become the fine lifetime companion for every successful individual, man or woman. Montblanc continues to stay relevant and true to its heritage through innovation and its exquisite European craftsmanship,” said Mr Boesch.
Guests were invited to preview the Meisterstück 90th Collection comprising a unique selection of sensual leather goods, meticulously crafted timepieces, refined jewellery and not forgetting a new Meisterstück writing instrument collection that will continue the writing legacy of such a timeless icon. While styles come and go, fashion evolves and a culture of smart technology permeates society, the Meisterstück remains unchanged and stays true to its iconic status. Alongside the Meisterstück 90th Collection, guests also previewed upcoming launches ranging from watches; writing instruments; leather and accessories.
Heritage, quality craftsmanship, relevance through innovation and continuity – these are the proud values of Montblanc. For 90 years, building on its heritage, the Meisterstück not only ranks among the world’s most famous luxury icons, but today it continues to assert Montblanc’s savoir-faire and a symbol of success.
Press Release
This message has been edited by Kong on 2014-04-15 06:00:12
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MONTBLANC Inaugural Black & White Week in South East Asia
SINGAPORE, 9th APRIL 2014 Montblanc presented its inaugural Black & White Weeks in Singapore at the Vue Privee Art Gallery on 3rd April. The Black & White weeks featured for the first time, the Maisons full 2014 novelties from writing instruments to wa...
